Best Blockchain Launchpads for Play-To-Earn games in 2022! 

Maciej Zieliński

07 Oct 2022
Best Blockchain Launchpads for Play-To-Earn games in 2022! 

Table of Contents Launchpad: 

  • Is gaming evolving? - Choosing the suitable launchpad
  • UniX Game 
  • GameFi
  • Seedify
  • Gamestarter
  • Enjin Starter
  • PlayPad
  • Game Zone 
  • Red Kite
  • IDO from Red Knite - helpful information
  • ROCO Finance
  • Summary

Launchpad, is a decentralized exchange-based (DEX) platform that allows you to create new coins and tokens and launch a cryptocurrency project. It allows investors to invest funds in projects that have not yet come to market. Combined with Play To Earn games, which will enable you to play and earn money simultaneously, it creates a new gaming market. With tokens in games, we can exchange skins for characters, remake them, or pay for various services. Launchpad consolidates all of the above into one cohesive whole. In addition, in some cases, tokens and NFTs can be traded on decentralized NFT exchanges and markets outside the gaming environment. Which launchpads are attractive, and what do they offer? How to choose the best Launchpad for Play-To-Earn games? We write about it below!

Is gaming evolving? 

More and more young, as well as more experienced people, are starting their adventure with computer games. The virtual world, metaverse, storyline, and developed characters make this market constantly growing. Interestingly - as of today, the gaming industry is worth twice as much as the music industry and is steadily increasing! Therefore, it is no surprise to anyone that gaming is of interest not only to consumers but also to IT companies that create productions. Below are the best Launchpands for Play To Earn games! Why is this crucial information? Because the gaming market has been growing by several hundred percent in 3 years! 

UniX Game Launchpad

UniX Gaming is a gaming community and platform that aims to become the largest guild in the Play-to-Earn industry. The IGO Launchpad platform is currently being developed by it and can be considered the company's main project. With over 200,000 members, 20 eSports teams, and 27 million stream watchers, the community is positioned well enough to be at the forefront. UniX Gaming has so far partnered with some of the biggest names in the industry, including:

  • Big Time,
  • Furious Engines,
  • Atlas of the Stars,
  • Elumia's Legends,
  • League of Monkeys.

Unix IGO Launchpad will provide community members with early access to some of the latest AAA games (e.g., God Of War, Total War Warhammer III, Elden Ring, Tom Clancys Rainbow Six Extraction) before they are released to the broader public. As a result, those involved in the project will be able to play some of the best blockchain games at discounted prices. Communities will have different degrees of access to the starter, depending on the number of UniX tokens issued. The rating system will be divided into five categories:

  • Common - this level is open to anyone who puts up at least 2,000 UniX Tokens. Members of this level will be placed in a lottery to win tokens from IGO. Regular members will receive a pool weight of 30 when booking.
  • Unusual - this level is open to members who have invested 5,000 tokens. Participants in this level will still take part in the token distribution drawing, but their pool weight will be increased to 65, giving them a better chance to win. These members will also receive initial access to the game's closet of lingerie and gadgets.
  • Rarity - fans who wager 20,000 tokens will receive a guaranteed distribution instead of participating in the lottery. Their weight in the pot will increase to 145. They will also receive the first batch of in-game gear and items and NFT drops.
  • Epic - They will need 50,000 tokens to enter Epic. As a result, the pool weight increases to a staggering 400. This is a guaranteed range, and in addition to all the rewards from the previous level, members receive early access to the game.
  • Remarkable - We need to wager 100,000 tokens to reach this level, but the rewards are downright epic. These members are guaranteed to distribute more than 700 private IGOs. There's also quite a treat waiting for them, as the rank in question also provides the opportunity to chat with the game's developers. As if that wasn't enough - NFT emissions, unique equipment, and legendary in-game items are also a kind of reward associated with Remarkable.

GameFi Launchpad

GameFi is an IGO launcher that offers many services to help games succeed. It was created by a Vietnamese team responsible for the success of Red Kite Launchpad. GameFi has released 13 blockchain-based games, including Binance Smart Chain, Ethereum, Solana, and Polygon. GameFi includes programs such as Yields, Aggregator, Marketplace, and Accelerator within its ecosystem.

GameFi provides users with various mining pools with different slot values. For example, DeathRoad IGO slots are available for $100 and $40. The platform operates on a first-come, first-served basis, and the winner will receive a place in IGO.

GameFi's crowdfunding game plan includes:

  • Orbitau,
  • Bots that are rebellious,
  • BullieVerse,
  • Elumia's Legends,
  • Metaverse of Gunstar,
  • Online Polygonum,
  • Game of the Killbox.

GameFi's native currency, GAFI, has many uses, including passive income from betting. Token holders must wager their GAFI coins to participate in IGO.

To participate in GameFi's IGO, you must first place GAFI on the company's website. This way, you can improve your level. Starting with zero-sum GAFI bets, you will enter Rookie, Elite, Pro, and Legend. Each group has its own advantages and requires higher GAFI levels and stakes. Many IGO methods are available, including community sales, real IGOs, and even private sales if the project so desires. You can also purchase so-called mystery boxes. Buying a Mystery Box allows you to make a larger donation to the IGO than you would otherwise. This will give you an NFT to play with and allow you to invest more money in in-game tokens.

Seedify Launchpad

Seedify is a Binance Smart Chain startup platform for blockchain-based games operated by GameFi IGO. A group of blockchain experts created IGO Launchpad in early 2021 and have been completing IGO ever since.

The platform's native SFUND tokens must be linked and can be used for investment projects. Like any DeFi network, we can bet SFUND on passive income through additional tokens.

We can also use it to invest in initiatives that interest us, increasing the value of our SFUND while giving purpose to our tokens.

The ROI of a token depends on the hierarchy. The more SFUND tokens we have and the more we put in as part of the pool, the higher our position will be.

Each of Seedify's nine tiers maintains a pool and requires users to deposit their SFUND, the platform's utility token.

Tiers 2 through 9 are guaranteed, while Tier 1 is entirely random. The higher level you are assigned, the more money you will invest in the project.

Before joining IGO on this platform, users must go through an identity verification process using the Know Your Customer (KYC) protocol. They must also purchase the appropriate tokens and store them in their wallets.

Crowdfunding game projects on Seedify include:

  • Trade on the Internet,
  • Heroes enslaved,
  • MetaStrike,
  • MOBLAND is a place where people live (Previously known as Syn City),
  • Penguin Karts is a company that makes cards for,
  • Misfits in Space,
  • Supernova,
  • The Relationship,
  • Defishing World.

The community chooses to support projects based on management standards. Community development and marketing assistance are also part of the package.

Seedifyt is essentially a showcase for emerging cryptocurrency traders with game concepts while allowing any entrepreneur or inventor to submit their work for review by the community. If the review is positive, the project will receive funding.

Gamestarter Launchpad

Gamestarter is an IGO launchpad specializing in NFT video games. Gamestarter is considered one of the most modern Tier 2 implementations.

It is a blockchain-based crowdfunding platform designed to help unbiased developers raise funds by allowing them to pre-sell any in-game content using non-transferable tokens (NFTs).

Essentially, this means that any unusual armor, weapons, unusual cars, or even replacements for them will be certified and delivered as NFTs.

Gamestarter has completed a number of missions, many of which are in development or pre-sale.

Its crowdfunding game issues include:

  • BitHotel,
  • Crypto Fight Club,
  • Dark Frontiers,
  • Demole,
  • Dynasty,
  • Moo Monster,
  • Nintia,
  • Project Seed.

Gamestarter is powered by the GAME cryptocurrency token designed for Ethereum. Once consumers acquire GAME coins, they can purchase any NFT resource or product across the community. A critical incentive underpinning the Gamestarter is the GAME token. As the IGO approaches, an initial drawing can be held to determine who qualifies. The more GAME tokens you wager, the better your chances of reaching the limit. However, anyone who bets more than 5,000 GAME tokens will receive a guaranteed distribution, followed by the Legendary level, which provides a larger guaranteed distribution. Gamestarter is a crowdfunding platform that offers sports game developers many viable opportunities to realize their creations and raise funds. Everyone has the same opportunity to purchase their GAME tokens and invest them in cryptocurrency video games developed on the platform.

Enjin Starter

Enjin Starter is an IGO platform for blockchain and Metaverse games. Enjin's Jumpnet Blockchain was used to create it. There are no transaction fees, which is a big plus. Enjin Starter also creates non-financial low-carbon (NFT) tokens and important contracts. By promoting NFTs, sports builders rely mainly on Enjin commodities and are rewarded for their ingenuity. In addition, game developers can increase task revenues primarily based on Enjin goods by promoting NFT. It is worth noting that Enjin Starter's staff has a rich gaming history, led by the CEO and CTO of cryptocurrency and NFT video game pioneer Enjin. Enjin Starter has done crowdfunding work on games such as:

  • Age of Tanks,
  • Attack Wagon,
  • Ecia,
  • Gaia Everworld,
  • Kryxivia,
  • PathDAO,
  • Project Defina,
  • Zomfi.

Enjin is considered a developer of games equivalent to the popular Mincecraft.

PlayPad

PlayPad is an expanded IGO platform for games and digital reality programs to make money in-game. While other portals are blockchain-specific, PlayPad can support any company using Ethereum EVM and does so independently. This IGO launchpad supports Polygon, Ethereum, and BSC networks.

PlayPad is very different from other IGO launchpads; it helps with VR video games and NFT-based tasks. The platform can be used to fund and support video metagames developed for VR headsets such as Meta Quest 2 and HTC Vive Pro 2.

Independent sports developers have the opportunity to promote in-game items as NFT. This gives project owners new opportunities to increase capital.

PlayPad and its works:

  • SolChicks,
  • Altava,
  • MechaChain,
  • Toyo,
  • Nomad Exiles,
  • Cheers,
  • Defly,
  • AGV.

The platform uses a level design to make IGO courses more accessible and fair. We can also place a PPAD platform token in a staking pool supported by PlayPad.

Game Zone 

Players can enjoy NFT Play-to-Earn games developed on all significant blockchains, including Polygon, Binance Smart Chain, Solana, and Ethereum, from one place.

Investors can participate in complex hierarchies on the site. By placing a GZONE (Game Zone Token), users can gain access to new winning games, sweepstakes, beta versions, and NFT screenshots.

As more GZONEs are placed, the weight of the pool increases, and we gain access to more early access features and events.

GameZone's tier-based distribution process allows everyone to play the most sought-after blockchain-based games. Better distributions benefit from higher levels, including more and less NFT, more tokens, or a better NFT-to-token ratio.

Through the GameZone Grant Program, high-potential game companies can access funding and leverage BlueZilla's extensive network and resources, including legal, marketing, technical, and consulting services.

Game Zone crowdfunding game plans include:

  • Dotpad,
  • Fantastic NFTs,
  • World of Pax Pax Pax Pax Pa,
  • Revomon,
  • Verve.

Red Kite

Red Kite is one of the leading platforms for launching blockchain projects. These platforms are usually referred to as launchpads.

In short, it's a platform for raising funds for an early-stage cryptocurrency project from retail investors rather than funds. Investors get faster access to innovative product features as a reward for participating in an early-stage project launch.

Red Kite is one of the most productive and active launchpads, with projects such as Tribe, Bunicorn, and Step Hero launching on the platform. 

IDO on Red Knite - helpful information

To participate in IDO on Red Kite, we need to have a certain amount of PKF tokens in our cryptocurrency wallet.

Holders of such coins must place their PKF tokens in a pool of shares to qualify for IDO. The platform uses a tiered allocation system depending on the number of PKF tokens we allocate to participate in a given IDO.

The more of them we allocate, the higher our position, and thus the better our chances of being allowed.

There are two ways to get tokens for projects entering the IDO:

Lottery. Users receive tokens after the lottery,

Guaranteed token distribution. User accounts must have at least 40,000 PKF to ensure coin issuance.

The distribution of tokens is as follows:

500 PKF - Lottery,

5000 PKF - Lottery,

40000 PKF - Guaranteed token allocation,

80000 PKF - Guaranteed allocation of tokens.

Currently, the price per PKF token is £0.7673, so it is worth remembering that you need to spend about £30,400 to get a guaranteed token distribution.

ROCO Finance

ROCO Finance is a fully decentralized GameFi platform that connects content creators, game developers, and gamers with blockchain services. Their main goal is to help developers successfully list and launch their games and cryptocurrency coins.

They offer a flagship game called Rise Online, based on the Avalanche blockchain and gives us access to game development tools and applications. It's a popular cryptocurrency platform that has generated much interest in the ROCO Finance launchpad.

The game has also attracted the attention of prominent investors such as Huobi Capital and Alameda Research. It is worth mentioning that ROCO Finance lowers entry barriers for players while combining blockchain technology infrastructure with gaming solutions.

Performing multiple tasks will allow you to participate in any IGO:

Authenticate yourself using "Know Your Customer" (KYC) protocols,

Then place your ROCO tokens in the IGO pool to participate,

You must also vote to participate in the upcoming IGO ROCO for community-funded game projects, including such as:

  • Rise Online,
  • Xerians,
  • Dogeon,
  • Akitavax,
  • Islander,
  • Crabada,
  • Heroes of NFT,
  • Tale Craft,
  • Kaira.

ROCO also provides NFT services to game developers and the gaming community, including management, distribution and exchange of virtual items.

Players can convert game profits into real money or exchange cash for in-game currency, allowing them to add funds to their digital wallets as they play. While playing, players can also trade in the real world.

DAO Maker

DAO Maker is a detail-focused startup funding platform. It enables many retail investors and individuals to participate in venture capital.

DAO Pad is the company's flagship product, a multi-investment platform that allows DAO coin holders to participate in early token sales for new projects.

In addition to the well-known DAO Pad product, DAO Maker offers several additional services for growing blockchain-based ventures. These include incubation services, operational and consulting services, and social mining as one of the company's established products.

DAO Maker has crowdfunded game projects, including:

  • Dragon SB,
  • Infinity Skies,
  • KingdomX,
  • Meta Gaming Guild,
  • MetaGods,
  • Spellfire,
  • Street Runner.

To participate in the DAO Maker launchpad, users must have "DAO Power" privileges.

Interested parties can either place a DAO token and exchange it for DAO Power at a ratio of 1:1 or provide liquidity to a DAO pair and exchange LP tokens for DAO Power at a ratio of 1:1.5. After locking DAO for 5 days, users can collect. 

DAO Power.

The more DAO resources we have, our position will be more profitable. Those with more DAO power will have a real chance to win whitelisting, as the number of holders for each segment will decrease over time.

DAO Maker provides a powerful flagship service that facilitates dynamic token issuance and various positive incentives, such as social mining to generate reward opportunities and its own native DAO token that allows holders to participate in token sale events.

Summary 

The gaming market is growing steadily. Currently, gaming industry revenues are more significant than cinema or music revenues. According to PWC reports, it is estimated that gaming globally will be worth more than $321 billion by 2026 ("Global Entertainment and Media Outlook 2022-26"). If you are also interested in this market, you will undoubtedly find the list of Launchpads above helpful. 

Most viewed


Never miss a story

Stay updated about Nextrope news as it happens.

You are subscribed

Monte Carlo Simulations in Tokenomics

Kajetan Olas

01 May 2024
Monte Carlo Simulations in Tokenomics

As the web3 field grows in complexity, traditional analytical tools often fall short in capturing the dynamics of digital markets. This is where Monte Carlo simulations come into play, offering a mathematical technique to model systems fraught with uncertainty.

Monte Carlo simulations employ random sampling to understand probable outcomes in processes that are too complex for straightforward analytic solutions. By simulating thousands, or even millions, of scenarios, Monte Carlo methods can provide insights into the likelihood of different outcomes, helping stakeholders make informed decisions under conditions of uncertainty.

In this article, we will explore the role of Monte Carlo simulations within the context of tokenomics.  illustrating how they are employed to forecast market dynamics, assess risk, and optimize strategies in the volatile realm of cryptocurrencies. By integrating this powerful tool, businesses and investors can enhance their analytical capabilities, paving the way for more resilient and adaptable economic models in the digital age.

Understanding Monte Carlo Simulations

The Monte Carlo method is an approach to solving problems that involve random sampling to understand probable outcomes. This technique was first developed in the 1940s by scientists working on the atomic bomb during the Manhattan Project. The method was designed to simplify the complex simulations of neutron diffusion, but it has since evolved to address a broad spectrum of problems across various fields including finance, engineering, and research.

Random Sampling and Statistical Experimentation

At the heart of Monte Carlo simulations is the concept of random sampling from a probability distribution to compute results. This method does not seek a singular precise answer but rather a probability distribution of possible outcomes. By performing a large number of trials with random variables, these simulations mimic the real-life fluctuations and uncertainties inherent in complex systems.

Role of Randomness and Probability Distributions in Simulations

Monte Carlo simulations leverage the power of probability distributions to model potential scenarios in processes where exact outcomes cannot be determined due to uncertainty. Each simulation iteration uses randomly generated values that follow a specific statistical distribution to model different outcomes. This method allows analysts to quantify and visualize the probability of different scenarios occurring.

The strength of Monte Carlo simulations lies in the insight they offer into potential risks. They allow modelers to see into the probabilistic "what-if" scenarios that more closely mimic real-world conditions.

Monte Carlo Simulations in Tokenomics

Monte Carlo simulations are instrumental tool for token engineers. They're so useful due to their ability to model emergent behaviors. Here are some key areas where these simulations are applied:

Pricing and Valuation of Tokens

Determining the value of a new token can be challenging due to the volatile nature of cryptocurrency markets. Monte Carlo simulations help by modeling various market scenarios and price fluctuations over time, allowing analysts to estimate a token's potential future value under different conditions.

Assessing Market Dynamics and Investor Behavior

Cryptocurrency markets are influenced by a myriad of factors including regulatory changes, technological advancements, and shifts in investor sentiment. Monte Carlo methods allow researchers to simulate these variables in an integrated environment to see how they might impact token economics, from overall market cap fluctuations to liquidity concerns.

Assesing Possible Risks

By running a large number of simulations it’s possible to stress-test the project in multiple scenarios and identify emergent risks. This is perhaps the most important function of Monte Carlo Process, since these risks can’t be assessed any other way.

Source: How to use Monte Carlo simulation for reliability analysis?

Benefits of Using Monte Carlo Simulations

By generating a range of possible outcomes and their probabilities, Monte Carlo simulations help decision-makers in the cryptocurrency space anticipate potential futures and make informed strategic choices. This capability is invaluable for planning token launches, managing supply mechanisms, and designing marketing strategies to optimize market penetration.

Using Monte Carlo simulations, stakeholders in the tokenomics field can not only understand and mitigate risks but also explore the potential impact of different strategic decisions. This predictive power supports more robust economic models and can lead to more stable and successful token launches. 

Implementing Monte Carlo Simulations

Several tools and software packages can facilitate the implementation of Monte Carlo simulations in tokenomics. One of the most notable is cadCAD, a Python library that provides a flexible and powerful environment for simulating complex systems. 

Overview of cadCAD configuration Components

To better understand how Monte Carlo simulations work in practice, let’s take a look at the cadCAD code snippet:

sim_config = {

    'T': range(200),  # number of timesteps

    'N': 3,           # number of Monte Carlo runs

    'M': params       # model parameters

}

Explanation of Simulation Configuration Components

T: Number of Time Steps

  • Definition: The 'T' parameter in CadCAD configurations specifies the number of time steps the simulation should execute. Each time step represents one iteration of the model, during which the system is updated. That update is based on various rules defined by token engineers in other parts of the code. For example: we might assume that one iteration = one day, and define data-based functions that predict token demand on that day.

N: Number of Monte Carlo Runs

  • Definition: The 'N' parameter sets the number of Monte Carlo runs. Each run represents a complete execution of the simulation from start to finish, using potentially different random seeds for each run. This is essential for capturing variability and understanding the distribution of possible outcomes. For example, we can acknowledge that token’s price will be correlated with the broad cryptocurrency market, which acts somewhat unpredictably.

M: Model Parameters

  • Definition: The 'M' key contains the model parameters, which are variables that influence system's behavior but do not change dynamically with each time step. These parameters can be constants or distributions that are used within the policy and update functions to model the external and internal factors affecting the system.

Importance of These Components

Together, these components define the skeleton of your Monte Carlo simulation in CadCAD. The combination of multiple time steps and Monte Carlo runs allows for a comprehensive exploration of the stochastic nature of the modeled system. By varying the number of timesteps (T) and runs (N), you can adjust the depth and breadth of the exploration, respectively. The parameters (M) provide the necessary context and ensure that each simulation is realistic.

Messy graph representing Monte Carlo simulation, source: Bitcoin Monte Carlo Simulation

Conclusion

Monte Carlo simulations represent a powerful analytical tool in the arsenal of token engineers. By leveraging the principles of statistics, these simulations provide deep insights into the complex dynamics of token-based systems. This method allows for a nuanced understanding of potential future scenarios and helps with making informed decisions.

We encourage all stakeholders in the blockchain and cryptocurrency space to consider implementing Monte Carlo simulations. The insights gained from such analytical techniques can lead to more effective and resilient economic models, paving the way for the sustainable growth and success of digital currencies.

If you're looking to create a robust tokenomics model and go through institutional-grade testing please reach out to contact@nextrope.com. Our team is ready to help you with the token engineering process and ensure your project’s resilience in the long term.

FAQ

What is a Monte Carlo simulation in tokenomics context?

  • It's a mathematical method that uses random sampling to predict uncertain outcomes.

What are the benefits of using Monte Carlo simulations in tokenomics?

  • These simulations help foresee potential market scenarios, aiding in strategic planning and risk management for token launches.

Why are Monte Carlo simulations unique in cryptocurrency analysis?

  • They provide probabilistic outcomes rather than fixed predictions, effectively simulating real-world market variability and risk.

Behavioral Economics in Token Design

Kajetan Olas

22 Apr 2024
Behavioral Economics in Token Design

Behavioral economics is a field that explores the effects of psychological factors on economic decision-making. This branch of study is especially pertinent while designing a token since user perception can significantly impact a token's adoption.

We will delve into how token design choices, such as staking yields, token inflation, and lock-up periods, influence consumer behavior. Research studies reveal that the most significant factor for a token's attractiveness isn’t its functionality, but its past price performance. This underscores the impact of speculative factors. Tokens that have shown previous price increases are preferred over those with more beneficial economic features.

Understanding Behavioral Tokenomics

Understanding User Motivations

The design of a cryptocurrency token can significantly influence user behavior by leveraging common cognitive biases and decision-making processes. For instance, the concept of "scarcity" can create a perceived value increase, prompting users to buy or hold a token in anticipation of future gains. Similarly, "loss aversion," a foundational principle of behavioral economics, suggests that the pain of losing is psychologically more impactful than the pleasure of an equivalent gain. In token design, mechanisms that minimize perceived losses (e.g. anti-dumping measures) can encourage long-term holding.

Incentives and Rewards

Behavioral economics also provides insight into how incentives can be structured to maximize user participation. Cryptocurrencies often use tokens as a form of reward for various behaviors, including mining, staking, or participating in governance through voting. The way these rewards are framed and distributed can greatly affect their effectiveness. For example, offering tokens as rewards for achieving certain milestones can tap into the 'endowment effect,' where people ascribe more value to things simply because they own them.

Social Proof and Network Effects

Social proof, where individuals copy the behavior of others, plays a crucial role in the adoption of tokens. Tokens that are seen being used and promoted by influential figures within the community can quickly gain traction, as new users emulate successful investors. The network effect further amplifies this, where the value of a token increases as more people start using it. This can be seen in the rapid growth of tokens like Ethereum, where the broad adoption of its smart contract functionality created a snowball effect, attracting even more developers and users.

Token Utility and Behavioral Levers

The utility of a token—what it can be used for—is also crucial. Tokens designed to offer real-world applications beyond mere financial speculation can provide more stable value retention. Integrating behavioral economics into utility design involves creating tokens that not only serve practical purposes but also resonate on an emotional level with users, encouraging engagement and investment. For example, tokens that offer governance rights might appeal to users' desire for control and influence within a platform, encouraging them to hold rather than sell.

Understanding Behavioral Tokenomics

Intersection of Behavioral Economics and Tokenomics

Behavioral economics examines how psychological influences, various biases, and the way in which information is framed affect individual decisions. In tokenomics, these factors can significantly impact the success or failure of a cryptocurrency by influencing user behavior towards investment

Influence of Psychological Factors on Token Attraction

A recent study observed that the attractiveness of a token often hinges more on its historical price performance than on intrinsic benefits like yield returns or innovative economic models. This emphasizes the fact that the cryptocurrency sector is still young, and therefore subject to speculative behaviors

The Effect of Presentation and Context

Another interesting finding from the study is the impact of how tokens are presented. In scenarios where tokens are evaluated separately, the influence of their economic attributes on consumer decisions is minimal. However, when tokens are assessed side by side, these attributes become significantly more persuasive. This highlights the importance of context in economic decision-making—a core principle of behavioral economics. It’s easy to translate this into real-life example - just think about the concept of staking yields. When told that the yield on e.g. Cardano is 5% you might not think much of it. But, if you were simultaneously told that Anchor’s yield is 19%, then that 5% seems like a tragic deal.

Implications for Token Designers

The application of behavioral economics to the design of cryptocurrency tokens involves leveraging human psychology to encourage desired behaviors. Here are several core principles of behavioral economics and how they can be effectively utilized in token design:

Leveraging Price Performance

Studies show clearly: “price going up” tends to attract users more than most other token attributes. This finding implies that token designers need to focus on strategies that can showcase their economic effects in the form of price increases. This means that e.g. it would be more beneficial to conduct a buy-back program than to conduct an airdrop.

Scarcity and Perceived Value

Scarcity triggers a sense of urgency and increases perceived value. Cryptocurrency tokens can be designed to have a limited supply, mimicking the scarcity of resources like gold. This not only boosts the perceived rarity and value of the tokens but also drives demand due to the "fear of missing out" (FOMO). By setting a cap on the total number of tokens, developers can create a natural scarcity that may encourage early adoption and long-term holding.

Initial Supply Considerations

The initial supply represents the number of tokens that are available in circulation immediately following the token's launch. The chosen number can influence early market perceptions. For instance, a large initial supply might suggest a lower value per token, which could attract speculators. Data shows that tokens with low nominal value are highly volatile and generally underperform. Understanding how the initial supply can influence investor behavior is important for ensuring the token's stability.

Managing Maximum Supply and Inflation

A finite maximum supply can safeguard the token against inflation, potentially enhancing its value by ensuring scarcity. On the other hand, the inflation rate, which defines the pace at which new tokens are introduced, influences the token's value and user trust.

Investors in cryptocurrency markets show a notable aversion to deflationary tokenomics. Participants are less likely to invest in tokens with a deflationary framework, viewing them as riskier and potentially less profitable. Research suggests that while moderate inflation can be perceived neutrally or even positively, high inflation does not enhance attractiveness, and deflation is distinctly unfavorable.

Source: Behavioral Tokenomics: Consumer Perceptions of Cryptocurrency Token Design

These findings suggest that token designers should avoid high deflation rates, which could deter investment and user engagement. Instead, a balanced approach to inflation, avoiding extremes, appears to be preferred among cryptocurrency investors.

Loss Aversion

People tend to prefer avoiding losses to acquiring equivalent gains; this is known as loss aversion. In token design, this can be leveraged by introducing mechanisms that protect against losses, such as staking rewards that offer consistent returns or features that minimize price volatility. Additionally, creating tokens that users can "earn" through participation or contribution to the network can tap into this principle by making users feel they are safeguarding an investment or adding protective layers to their holdings.

Social Proof

Social proof is a powerful motivator in user adoption and engagement. When potential users see others adopting a token, especially influential figures or peers, they are more likely to perceive it as valuable and trustworthy. Integrating social proof into token marketing strategies, such as showcasing high-profile endorsements or community support, can significantly enhance user acquisition and retention.

Mental Accounting

Mental accounting involves how people categorize and treat money differently depending on its source or intended use. Tokens can be designed to encourage specific spending behaviors by being categorized for certain types of transactions—like tokens that are specifically for governance, others for staking, and others still for transaction fees. By distinguishing tokens in this way, users can more easily rationalize holding or spending them based on their designated purposes.

Endowment Effect

The endowment effect occurs when people value something more highly simply because they own it. For tokenomics, creating opportunities for users to feel ownership can increase attachment and perceived value. This can be done through mechanisms that reward users with tokens for participation or contribution, thus making them more reluctant to part with their holdings because they value them more highly.

Conclusion

By considering how behavioral factors influence market perception, token engineers can create much more effective ecosystems. Ensuring high demand for the token, means ensuring proper funding for the project in general.

If you're looking to create a robust tokenomics model and go through institutional-grade testing please reach out to contact@nextrope.com. Our team is ready to help you with the token engineering process and ensure your project’s resilience in the long term.

FAQ

How does the initial supply of a token influence its market perception?

  • The initial supply sets the perceived value of a token; a larger supply might suggest a lower per-token value.

Why is the maximum supply important in token design?

  • A finite maximum supply signals scarcity, helping protect against inflation and enhance long-term value.

How do investors perceive inflation and deflation in cryptocurrencies?

  • Investors generally dislike deflationary tokens and view them as risky. Moderate inflation is seen neutrally or positively, while high inflation is not favored.